Intelligence and innovation combined with great speed is what made Google one of the top media companies in the world. Advertising on the Googles ad network is highly prized today. As companies fight to bid for ad space, for them, the cost increases and Googles revenue skyrockets.
New York Times newspaper is carrying an article on how Googles ad network evolved and reached the position it is in today. They have covered in detail the turbulences the organisation has gone through; both in the Google management and on net’s virtual world.